Ram has taken its heavy-duty truck lineup to a new level – literally – by introducing special lunar-themed editions of the 2024 Ram 2500 Power Wagon and Rebel. Inspired by the color palettes of the moon, these striking models offer a blend of rugged performance and cutting-edge design elements that make them stand out on both highways and bumpy roads.
Available in stores from October 2024, these Lunar editions not only offer exceptional aesthetics, but also feature enhanced features that appeal to off-road enthusiasts and everyday drivers alike.
Building on a tradition of sports truck innovation –
Ram has a long history of delivering unique and capable trucks. The Ram 2500 Power Wagon and Lunar-themed Rebel represent the latest chapter in their ongoing innovation. These 2024 models follow in the footsteps of the hugely popular 2023 Ram 1500 Rebel and TRX Lunar Editions, which first brought the brand’s Lunar-inspired designs to the forefront. Ram continues to extend its leadership in the sport truck category by offering new special editions that combine style, performance and value.
Chris Feuell, CEO of Chrysler/Ram, expressed his enthusiasm for the new models: “The new Lunar versions of the Ram Power Wagon and Ram Rebel Heavy Duty build on our leadership position in the SportTruck segment. These two new special editions are based on proven SportTruck platforms and offer added value with popular features and design highlights that our customers will love.”
Design and aesthetics: A vision of the moon on Earth –
Both the Power Wagon and Rebel HD Lunar Editions feature a stunning Ceramic Gray exterior, complemented by exclusive gloss black Lunar vinyl body graphics. These striking design elements create a bold and futuristic look that reflects the mysterious allure of the moon.
The visual package includes:
- Towing mirror
- Black 17-inch wheels (motor vehicle)
- 20-inch wheels in black (Rebel HD)
- Badges in vehicle colour
- Premium LED headlights and taillights
Inside, Ram has paid attention to every detail. Lunar editions feature Surf Blue stitching on black leather, a color scheme that evokes the stark contrast of outer space. Twill Film accents borrowed from the high-performance Ram TRX adorn the door panels, instrument cluster and console. A unique die-cast metal badge engraved with “Power Wagon” or “Rebel” in brushed satin chrome crowns the center console, further enhancing the premium feel.
The cutting-edge nature of these trucks is further underlined by the fact that these models are the first to feature wireless charging pads, ensuring drivers stay connected while enjoying the great outdoors.
Performance matching aesthetics –
True to Ram’s reputation, these Lunar editions aren’t just about looks – they’re built to perform in the toughest conditions.
- Ram Power Wagon Lunar Edition: Equipped with a 6.4L HEMI® V8 engine producing 410 horsepower and 590 Nm of torque, this truck is designed to tackle off-road terrain with ease. The Power Wagon is equipped with locking front and rear differentials and a sway bar disconnect system that provides excellent traction on rough terrain. In addition, it features a factory-installed 5.4-ton Warn winch that is neatly fitted into the front bumper, making it a true off-road monster. The Ram Power Wagon has a maximum towing capacity of up to 4.8 tons.
- Ram Rebel HD Lunar Edition: Powered by a 6.7-liter Cummins® I6 turbodiesel engine producing 370 horsepower and 850 lb.-ft. of torque, the Rebel HD Lunar Edition packs serious towing capabilities. With a 14,900-pound towing capacity and 1,960-pound payload, this truck can handle just about anything you throw at it.
Both models also benefit from Ram’s exclusive link-coil rear suspension, which offers the best ride quality in the ¾-ton heavy-duty pickup segment. The optional air suspension further improves driver comfort and automatically levels the truck when towing or hauling.
Outperforms the competition – even the lunar rover –
The Lunar editions of the Ram 2500 Power Wagon and Rebel take off-road capability and performance to new levels. Ram engineers have designed trucks that are not only superior to their terrestrial competitors, but can also handle hypothetical extraterrestrial challenges — if you ever had to rescue a stranded Lunar Rover on the Moon, for example. While the Lunar Rover may be able to operate in the vacuum of space, these Ram trucks dominate in every other category, from weight-to-gravity traction to power and payload capacity.
With the introduction of 2024 Lunar Editions, Ram continues to offer unique, attractive special edition trucks that combine innovation with a touch of celestial inspiration. If you’re looking for a rugged, off-road truck that’s as capable as it is stylish, these special edition models are for you. Get ready to reach for the stars – literally.
Be sure to visit your nearest dealer in October 2024 to experience these exceptional trucks.
Ram 2500 Rebel and Power Wagon Lunar Gallery:
